![Books_01_CASH_01_Header-scaled.jpg](https://www.letterbox.net.au/uploads/media/Books_01_CASH_01_Header-2560x1440.jpg)
Cashcow Oblique
research, writing and design Stephen Banham | publisher Letterbox
What happens when you look into the graphic design response to two economic booms – the cattle boom of 1873 and the real estate boom of 2016? The result is Cashcow Oblique – A Typographic Survey of Economic Opportunity 1873 & 2016. The design outcomes between these two periods of economic frenzy are uncannily similar.
Researched and designed throughout 2017, this banded super-sized poster was distributed for free across Melbourne bookshops and cafés. It is the third in the oblique series, following Utopia Oblique and Orbit Oblique.
![](https://www.letterbox.net.au/uploads/media/Books_01_CASH_03-2-scaled.jpg)
![](https://www.letterbox.net.au/uploads/media/Books_01_CASH_04-scaled.jpg)
![](https://www.letterbox.net.au/uploads/media/Books_01_CASH_02-scaled.jpg)
Right: Poster detail. Marks from 1873 in black, 2016 marks in white.